Sunday, 16 May 2010
Old Street Billboard?
Tried to figure this out, some kind of series as there was a similar thing a few weeks ago. Some kind of social comment on celebrity culture I think!
Marqt
A cool really fresh approach to what a Supermarket can be. I discovered in Amsterdam whilst tromping around in the rain and left inspired and impressed, beats tesco by a mile. The whole vibe was about beig beautifully stripped back with a less is more approach. Fab hand written chalk pen signage, simple black and white graphics even on the gui at the checkouts, contempory packaging and an industrial raw, rough and ready interior. Kinda value and kinda premium, just lovely to wander around the generous aisles an eye up all the lush food and enjoy the space.
Labels:
amsterdam,
frill free,
handmade,
less is more,
raw,
shopping,
simple,
simplicity,
supermarket
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